Buy a Bale began back in June 2013 when Charles Alder found he needed to do something to help the plight of Farmers throughout drought. After making calls to agriculture industry groups and speaking to others, and with a lifetime of experience in marketing, it was decided to create a fundraising program that explained exactly what Australians could do to help.
Why not ask Australian’s to “Buy a Bale of Hay“.
Since this hay drive in September 2013, the program has delivered over 160,000 bales of hay across 4 states.
But the Buy a Bale program has become more than fodder.
Today the Buy a Bale campaign is part of the charity Rural Aid, formed by Charles and Tracy to expand services and support to rural communities not only suffering through natural disasters but communities that need help remaining in existence, our rural communities are disappearing and need help.